David Armentrout

I’ve had the privilege of working with Bill for the past few years at Siteworx, and I can say with confidence that Bill is a master craftsman when it comes to creative direction and design. Bill brings a rare creative energy to the design process and has a knack for guiding design (and designers) to exceptional results. I highly recommend Bill to anyone who is seeking world-class design leadership.

- David Armentrout
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The Chase Credit Card redesign was very much an exercise in the continuation of established brand material. Our task was to create an experience on the credit card site that felt much more like a continuation from the main Chase website. The overall tone and typography was already established, but we needed to mold the look and feel into the needs of the already established credit card site.